Entrepreneurship: Start-Up and Business Owner Management (Voucher Included)

Delve into the world of entrepreneurship, from generating an idea to writing a business plan and launching your new successful business.

The Entrepreneurship and Small Business (ESB) is a certification from Certiport, sponsored by Intuit and the Network for Teaching Entrepreneurship, that ensures tomorrow's leaders are prepared with the toolkit they need to get ahead in today's competitive landscape.

In this business owner course, you will refine your start-up idea and learn practical steps to launch your business as you prepare for the ESB certification. You will learn foundational business principles of an entrepreneurship venture, such as legal structure and requirements, funding sources, intellectual property law, operations, marketing, advertising, and finances.

ESB certification prepares you to pursue additional postsecondary training or elect to enter the small business sector immediately upon high school graduation. So, whatever business venture you want to start, an ESB credential validates your understanding of core business principles, including the essentials needed to launch and maintain a successful business.

You should have key conceptual knowledge of entrepreneurial and small business principles through at least 150 hours of instruction to take the ESB certification exam, which this entrepreneurship course meets. Successfully completing this business start-up training course will validate that you possess the skills and knowledge to work in a middle-skill trade profession as your own boss and/or in other related entrepreneur and small business roles.

What you will learn

• Identify the characteristics, risks, benefits, opportunities, and drawbacks of being an entrepreneur
• Assess the demand for an opportunity and its value proposition
• Determine the appropriate legal structure, required licenses, and regulations for your business
• Investigate intellectual property law for entrepreneurs
• Understand your operational costs and growth strategy for your business
• Use financial statements to assess profitability and break-even analysis for your business
• Leverage this business start-up training course to design a business plan for your venture

How you will benefit

• Stand out and achieve your business goals with your Entrepreneurship and Small Business (ESB) certification
• Expand your toolkit with a completed business plan, which can be updated at any given time to allow you up-to-date information for decision-making
• Demonstrate you possess crucial knowledge of the foundational business principles needed to progress forward for business decision-making success

1. The Entrepreneur
2. Opportunity Recognition
3. Starting Up
4. Funding the Venture
5. Ethics and Sustainability
6. Human Capital
7. Intellectual Property
8. Operating Procedures
9. Marketing
10. Advertising
11. Financial Statements
12. Cash Flow Management

Requirements:

Hardware Requirements:

• This course can be taken on either a PC or Mac.

Software Requirements:

• PC: Windows 8 or later.
• Mac: macOS 12 or later.
• Browser: The latest version of Google Chrome or Mozilla Firefox are preferred. Microsoft Edge and Safari are also compatible.
• Microsoft Office Word.
• Adobe Acrobat Reader .
• Software must be installed and fully operational before the course begins.

Other:

• Email capabilities and access to a personal email account.

Instructional Material Requirements:

The instructional materials required for this course are included in enrollment. The following textbooks will be shipped to you approximately 7-10 business days after enrollment:

• Entrepreneurship: Theory, Process, Practice, 12th Edition, by Donald F. Kuratko

Please note: You will receive a digital book if the physical book is on backorder.

Prerequisites:

You should have basic keyboarding and computer skills and be comfortable navigating the Internet. You must also have an understanding of a word-processing computer program (Microsoft Word is recommended), and have email capabilities. This course is intended for anyone interested in developing their business management skills, whether you want to start your own business or gain a better understanding of how to operate an established business.

David Harkins

David Harkins is a business leader with a background in executive coaching and consulting. His work focuses on entrepreneurial thinking, leadership development, and operational innovation to help businesses and organizations deepen social impact and strengthen performance. His past roles include Vice President of Strategic Services at the Jackson Group, Chief Marketing Officer (CMO) for software engineering firm Geneer and Vice President of Marketing and Product Development for Nykamp Consulting Group. He earned a Master of Entrepreneurship from Western Carolina University and a BBA in entrepreneurial and small business management from American Public University.

What is entrepreneurship? What does an entrepreneur do?

Entrepreneurship is the ability and readiness to develop, organize, and run a business enterprise, along with any uncertainties, in order to make a profit. The most prominent example of entrepreneurship is starting new businesses.

An entrepreneur is someone who takes on the adventure and risk of starting a new business. These businesses can begin either as side gigs or full-time business ventures. Entrepreneurs not only start their own businesses but also build and scale them to become profitable.

What is the average salary of an entrepreneur?

According to Indeed, the average base salary of an entrepreneur is $77,591, but top earners can exceed $171,000 depending on their experience, industry, location, and other key factors.

Does this course prepare you for a certification?

Yes. This business owner course prepares you to sit for the Entrepreneurship and Small Business (ESB) Certification Exam.

When can I start the course?

This course is open enrollment, so you can register and start the course as soon as you are ready. Access to your course can take 24-48 business hours.

How long does it take to complete this course?

This course is self-paced and open enrollment, so you can start when you want and finish at your own pace. When you register, you'll receive six (6) months to complete the course.

What if I don't have enough time to complete my course within the time frame provided?

The time allotted for course completion has been calculated based on the number of course hours. However, if you are unable to complete the course, contact the student advising team to see what options you may have available to work out a suitable completion date. Please note that an extension fee may be charged.

What kind of support will I receive?

Our courses are designed to accommodate various learning preferences. Depending on the course structure, you may get different forms of support. Self-paced courses are designed to be user-friendly and independent, minimizing the need for external support. In courses with instructors, our direct platform support feature includes opportunities for questions, discussions, and remediation, with email and phone support available for select courses. Our student advising team is available to guide you on program requirements and administrative requests, but they do not provide assistance with course content. Our goal is to provide you with the necessary support for success, whether it's through self-paced exploration, direct communication, or guidance from our advising team.

What happens when I complete the course?

Upon successful completion of the course, you will be awarded a Certificate of Completion.

Am I guaranteed a job?

This course will provide you with the skills you need to obtain an entry-level position in most cases. Potential students should always do research on the job market in their area before registering.

Can I get financial assistance?

This course is non-credit, so it does not qualify for federal aid, FAFSA and Pell Grant. In some states, vocational rehab or workforce development boards will pay for qualified students to take our courses. Additionally, some students may qualify for financial assistance when they enroll, if they meet certain requirements. Financing is available from select schools. Learn more about financial assistance.

How can I get more information about this course?

If you have questions that are not answered on our website, representatives are available by phone. You can also call us at 1-855-532-7642 during regular business hours to have your questions promptly answered. If you are visiting us during non-business hours, please send us a question using the "Contact Us" form.